Terms of Service

Last updated: 19 July 2026

1. The service

Dave on Duty provides AI chat assistants that businesses embed on their websites. Depending on the plan, the assistant answers visitor questions, captures leads, books appointments, sends emails, searches inventory and calculates shipping quotes. Plans and current pricing are shown on our website.

2. Trials, billing and cancellation

• Every plan starts with a 14-day free trial; no payment details are required to start.
• After the trial, plans are billed monthly in advance and continue until cancelled.
• You can cancel at any time with effect from the end of the paid month — by email or in one message to us. No exit fees.
• Plan upgrades and downgrades take effect immediately; the difference is settled on the next invoice.

3. Your responsibilities as a customer

• You confirm the information the assistant is trained on (your knowledge base) is accurate, and you review it when we ask. The assistant answers from what you approve.
• You may not use the service for unlawful content, spam, or deceptive practices.
• You add the chat assistant to your own privacy policy (we provide ready wording).
• Credentials we issue (dashboard tokens) must be kept confidential.

4. About AI answers — important

The assistant is powered by state-of-the-art AI and is designed to answer only from your approved business information — but like all AI systems it can occasionally be imperfect. It must not be relied on for medical, legal or financial advice, and its answers do not constitute a binding offer unless you choose to honour them. We recommend reviewing your assistant's conversations during the trial and telling us anything to correct — fixes are typically live within one business day.

5. Availability

We aim for continuous availability and the service includes a backup answering engine for AI-provider outages, but we cannot guarantee uninterrupted operation. Planned maintenance is announced in advance where practical.

6. Data and intellectual property

• Your business information, your customers' conversations, leads and bookings belong to you. On cancellation we export them to you on request, then delete them.
• The Dave on Duty platform, software and branding belong to Dave on Duty.
• Personal data is handled per our Privacy Policy; we act as your processor for visitor data and sign a data-processing agreement on request.

7. Liability

To the extent permitted by law, our total liability for any claims arising from the service in a calendar year is limited to the fees you paid us in that year. We are not liable for indirect damages such as lost profits. Nothing in these terms limits liability that cannot lawfully be limited.

8. Ending the agreement

You may cancel at any time (section 2). We may suspend or terminate service for non-payment or material breach of these terms, with reasonable notice where practical.

9. Changes to these terms

We may update these terms; material changes will be emailed to customers at least 14 days in advance. Continued use after the effective date constitutes acceptance.

10. Contact

Questions, cancellations, data requests: support@daveonduty.co.uk — a human reads everything.